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Taptap Digital and Hivestack finalize a new integration through which advertisers and marketers can activate Hivestack’s premium DOOH inventory programmatically via Taptap’s Sonata platform

Blog

LVMH group, with agency Publicis Media Luxe and media partner Taptap Digital, get strategic with advanced DOOH technology‍

As pioneers in the luxury sector, brands in the LVMH group, with agency Publicis Media Luxe and media partner Taptap Digital, get strategic with advanced DOOH technology

News

Welcome to the new reporting dashboard in the Sonata Platform!

Over the past few months, the Taptap team has been hard at work to create a tool that brings immediate and tangible value to all platform users

News

Taptap acquires Tyrceo Data Solutions, merging first-to-market martech and adtech in a single ecosystem

The acquisition makes market intelligence actionable via Sonata, Taptap's global omnichannel DSP

Case Study

Through the funnel: how Decathlon adapted its strategy for KPIs from awareness to store visits and brand loyalty

Decathlon Chile had several goals for their Bio Bio campaign - creating awareness for a new store opening, generating traffic and achieving customer loyalty

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Blog

LVMH group, with agency Publicis Media Luxe and media partner Taptap Digital, get strategic with advanced DOOH technology‍

As pioneers in the luxury sector, brands in the LVMH group, with agency Publicis Media Luxe and media partner Taptap Digital, get strategic with advanced DOOH technology

Blog

New Agency Partner Program

Taptap has launched a new agency partnership program which aims to create a more personalized and strategic approach for key clients.

Blog

Taptap Digital advertisers can now measure Sonata Location Intelligence solutions with Nielsen Digital Brand Effect studies

Taptap Digital, a global omnichannel advertising and marketing intelligence company, now offers Digital Brand Effect (DBE) studies by Nielsen, a longstanding leader in actionable audience insights, data and analytics, for its solutions powered by Sonata Location Intelligence (Sonata LI), Taptap’s geospatial analytics platform.

Blog

Prepare for Black Friday

Taptap has put together top insights for retailers in advance of Black Friday and the holiday season this year from leading industry research and proprietary platform data. We outline how new retail solution packages can help advertisers tailor strategies to these behavioral trends.

Blog

Taptap is now a Verified Partner for Publicis EMEA

Officially verified! Publicis EMEA has awarded Taptap Digital and our Sonata Platform with Verified Partner status in the EMEA markets.

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News

TAPTAP recognized in Gartner report, Emerging Technologies: Emergence Cycle for NLP Intelligent Applications and Text Analytics Report

TAPTAP is thrilled to be recognized by Gartner in its Emerging Technologies: Emergence Cycle for NLP Intelligent Applications and Text Analytics research report which evaluates the application and development of natural language processing and machine learning technologies across several industries, advertising and marketing among them.

News

Welcome to the new reporting dashboard in the Sonata Platform!

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News

Taptap acquires Tyrceo Data Solutions, merging first-to-market martech and adtech in a single ecosystem

News

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