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Taptap's proprietary full stack platform, Sonata, arrives in Italy to offer advertisers and marketers new ways to plan, launch and measure omnichannel campaigns that leverage rich data based in location.
Barceló Hotel Group, the Spanish multinational travel and luxury hotel company, combines geospatial intelligence with their first party data for its “DOOH New York” campaign, aimed at driving travel to the Caribbean.
Taptap ofrece su visión del estado actual del ecommerce en España y la importancia de una estrategia omnicanal alineada con el contexto del consumidor
Officially verified! Publicis EMEA has awarded Taptap Digital and our Sonata Platform with Verified Partner status in the EMEA markets
In an already fiercely competitive ad tech marketplace, what sets one platform apart from another?
Scaling data through location achieves more visibility and better results for brands
We are excited to announce that VIOOH supply can now be accessed through the Sonata omnichannel DSP by Taptap, giving advertisers new tools and extensive reach for DOOH campaigns
Taptap Digital and Hivestack finalize a new integration through which advertisers and marketers can activate Hivestack’s premium DOOH inventory programmatically via Taptap’s Sonata platform
As pioneers in the luxury sector, brands in the LVMH group, with agency Publicis Media Luxe and media partner Taptap Digital, get strategic with advanced DOOH technology
Over the past few months, the Taptap team has been hard at work to create a tool that brings immediate and tangible value to all platform users