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Better understand the impact of digital out of home with new visit attribution from Taptap Digital
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Our story
What began as a premium mobile advertising network in 2010 has grown into a highly flexible global platform powered by location intelligence.
The Sonata Platform by Taptap offers new possibilities for data-driven omnichannel media buying across the open web and advanced geospatial market analysis for 360° insight into your business.
We connect audiences and brands globally for objective and transparent results.
Why location?
Location is everywhere - literally
Everything happens somewhere and at Taptap, we believe this is a game changer for marketing and advertising technology. In our transition from a mobile ad network into a global omnichannel DSP, we have found that location can be applied not just to the world of mobile advertising but to every media channel as it adds the ultimate context.
Context defines success
Incorporating context creates a better user experience and a more efficient impression.
Cross environment and cross channel
Location merges online and offline behavior and enables omnichannel campaigns.
Data aggregator for geospatial analytics
Connect multiple data ecosystems through location for a privacy-first 360 analysis.
Our Products
Sonata Platform
Sonata
DSP & DMP
Globally scalable programmatic demand side platform and data management platform powered by location. Reach more of the right users on the open web.
Sonata
Location Intelligence
Collective analysis of data sets like point of interest activity, online and offline behavior and media saturation for advanced planning and insights that is 100% privacy first.
Sonata
Local
Local advertising with globally scalable technology. Sonata Local users can directly access omnichannel media, streamline creative approvals and track campaign ROI
Our clients
Latest from us
See what location can do for you
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