The recent development builds on the existing pan-regional partnership between Taptap and PM Precision, the data and programmatic trading hub of Publicis Media, that spans 10 countries in Latin American, Miami and the Iberian Peninsula (Spain & Portugal).
Publicis verified partners go through a rigorous vetting process to ensure they meet not only industry standards, but Publicis standards, providing an excellent suite of technology and solutions to all agency teams. All Publicis agencies can access information about the Sonata Platform by Taptap via their internal network.
Together, Taptap and Publicis Media continue to bring the best-in-class services to global marketers and advertisers through agency expertise and Taptap’s unique brand of omnichannel advertising and market analysis powered by geospatial intelligence.
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