Through geospatial intelligence, Next View offers extensive reach without sacrificing precision audience targeting - eliminating the need to choose between the two. Next View maximizes efficiency and makes the most of your budget since you only pay for completed views. A bonus? Audiences are privacy safe.
Appointment comes as the company accelerates international expansion and scales global operations to further support growth of advertiser and agency customers.
Taptap's proprietary full stack platform, Sonata, arrives in Italy to offer advertisers and marketers new ways to plan, launch and measure omnichannel campaigns that leverage rich data based in location.